Brooklyn and Rio-based Cactus has attained a track record of establishing interiors that strategically mix its expertise in design and computer software manufacturing. Whether establishing a dramatic plan for an interactive cycle-gym or a striking idea for immersive pop-up convention Color Factory, the company imbues each task with a feeling of experiential improvement. Because of its most recent task, the outfitting of skincare brand Ever/body‘s very first brand new York “studio” location, Cactus translated this exact same careful awareness of information to produce a scheme that can help embolden the company’s picture.
Amidst the concentrated dermatological marketplace, for which conflicting advice frequently confuses customers, Ever/body seeks to destigmatize superior beauty. Simplifying the reason and aftereffect of skin-born afflictions and desired outcomes, the younger brand name provides obvious solutions. This no-nonsense method to product and service development informed Cactus’s input and as a result, informed the brand’s artistic identification. The company conceived a design that injects modernity into a calming haven; relaxing consumers just as if they certainly were entering a spa or old-fashioned Japanese Onsen.
Read the entire article on our interiors and design site, aninteriormag.com.